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Wall St. Journal Story on Energy Industry’s Campaign Against ‘Promised Land’

Matt Damon Fracking Film Lights Up Petroleum Lobby

The premiere of a Hollywood film featuring hydraulic fracturing is months away, but the energy industry already is preparing for battle.

“Promised Land” stars Matt Damon as a gas-company salesman trying to lease natural-gas drilling rights in rural Pennsylvania, where fracking has become a widespread, though sometimes controversial, technique to release natural gas from shale deposits.

Worried that the movie will portray fracking in a negative light, the industry is working up responses that it says could include bombarding film reviewers with scientific studies, distributing leaflets to moviegoers and mounting a “truth-squad” effort on Twitter and Facebook.

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