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Pivot’s ‘HITRECORD ON TV’ Receives an EMMY® Award for Creative Achievement in Interactive Media – Social TV Experience

LOS ANGELES (August 13, 2014) — Participant Media’s television network Pivot announced that its critically acclaimed series HITRECORD ON TV, created, hosted and directed by Joseph Gordon-Levitt, will receive an Interactive Media Emmy® Award for Social TV Experience. The juried award was announced at the Television Academy’s Interactive Media Peer Group Celebration of Excellence event this evening, and it will be presented at the Creative Arts Emmy Awards this Saturday, August 16. This is the first Emmy Award for the network that launched in August 2013.

HITRECORD ON TV is the re-imagination of the traditional variety show as Joseph Gordon-Levitt directs countless artists from his global online community — hitRECord — to create short films, live performances, music, animation, conversation and more. Each episode focuses on a different theme as he invites and encourages anybodywith an internet connection to join him and contribute. HITRECORD ON TV is executive produced by Joseph Gordon-Levitt and Jared Geller for hitRECord, Brian Graden, Gaurav Misra, and Lois Curren for Brian Graden Media, and Jeff Skoll, Belisa Balaban, and Evan Shapiro for Pivot.

Produced by Spike Jones, Jr., this year’s Creative Arts Emmys will be telecast on FXM.  An edited version of the awards will air Sunday, August 24 at 8:00 PM ET/PT and again at 10:00 PM ET/PT. The Creative Arts Emmys will additionally be streamed in their entirety as part of the Backstage LIVE! second screen experience on Emmys.com at 12:00 PM PT/3:00 PM ET on Monday, August 25 prior to the Backstage LIVE!and Emmy pre-shows.


About the Award

The Social TV Experience award recognizes the creation of a synchronous or asynchronous social experience that supports audience communication and interaction for a linear program or an original interactive program. Such experiences extend the program into the fan community, emphasizing the use of social media platforms and/or original online features, tools or apps that harness social interaction.

Juried categories require all entrants to be screened by a panel of professionals in the peer group, with the possibility of one, more than one or no entry being awarded an Emmy.  As a consequence, there are no nominees, but instead a one-step evaluation and voting procedure.  Deliberations include an open discussion of the work of each entrant, with a thorough review of the merits of awarding the Emmy. At the conclusion of each deliberation, the jury votes on the question, “Is this entry worthy of an Emmy award – yea or nay?” Only those with unanimous approval win.


About The Television Academy

The Television Academy seeks to expand the horizons of television excellence. It strives to empower the storytellers who shape the evolving television spacethrough the programs, publications and events of the Academy and its Foundation. And it celebrates those who have led excellence by recording their stories and recognizing their achievements through accolades and awards, including television’s most coveted prize, the Primetime Emmy® Award. For more information, please visit Emmys.com.


About Pivot

Participant Media’s television network Pivot, launched nationally in August 2013, serves passionateMillennials (18-34) with a diverse slate of talent and a mix of original series, acquired programming, films and documentaries. Pivot focuses on entertainment that sparks conversation, inspires change and illuminates issues through engaging content, and connects audiences to a wealth of content and actions through its affiliated website TakePart .Pivot is available in approximately 45 million homes in North America via traditional pay TV subscription, integrating a live and on demand streamingoption via the Pivot app. Follow Pivot on Twitter at @pivot_tv and on Facebook at facebook.com/pivottelevision.


About Participant Media

Participant Media , is a global entertainment company founded in 2004 by Jeff Skoll to focus on feature film, television, publishing, and digital content that inspires social change. Through its films, social action campaigns, digital network, and its television network, Participant seeks to entertain, encourage and empower every individual to take action. 


About hitRECord

hitRECord is the open-collaborative production company founded and directed by actor and artist Joseph Gordon-Levitt. hitRECord creates and develops art and media collectively using their website where anyone with an internet connection can upload their records, download and remix others’ records, and work on projects together. When the results of these RECords are produced and make money, hitRECord splits the profits 50/50 with everybody who contributed to the final production.  hitRECord has published books, put out records, gone on tour and has screened their work at major festivals including Sundance and TIFF.  Most recently, hitRECord’s community of over 350,000 artists has been hard at work putting together Season Two of HITRECORD ON TV, a half hour variety TV show which will include short films, live performances, music, animation, conversation, and of course — more!


About Brian Graden Media

Brian Graden Media is full service production company located in the heart of Los Angeles, CA. Brian Graden, Lois Curren & Gaurav Misra are the principal partners of the company. Since BGM’s start in 2012, BGM has produced “HITRECORD ON TV” starring Joseph Gordon Levitt on Pivot. In addition, BGM has series & pilots at E!, VH1, MTV, WeTV, Esquire, A&E & GSN. In the past, BGM has also produced for USA, Bravo, Current, National Geographic & CMT.